Category: Software Reviews

What is the most valuable asset right now for a marketer?  Well, based on your channel of marketing it might vary, but if there is one universal asset any marketer would love to have, it is intelligence and data insights

Social media has become an indispensable part of the marketing stack of any business regardless of type, size, and industry. One of the advantages of social media marketing over traditional channels you can target the advertising and content to the

Nobody seems to like a popup on any website. It’s constantly claimed that it ruins the user experience.   However, there is a reason pop-ups are used on so many websites and marketers love it. It quite simply works and is

There are so many channels to grow an online business. Some, like content marketing, is free, but it takes a lot of time and effort to build high-quality content. Others, like paid ads, takes less time to gain traffic but

Content Marketing is one of the most effective ways of generating a consistent flow of free traffic to build your business online.  However, it is not an easy task to come up with new content ideas specific to your niche

Building and maintaining a relationship with your customers helps a long way in any business to earn their trust. Emails are still one of the best ways to build this relationship and trust. However, that generally happens at the lower

One of the most important aspects of a successful business, but a tough one to accomplish is an effective method of documentation. With the substantial increase in the culture of remote working in many industry types, proper documentation is of

One of the biggest challenges for a marketing agency while scaling up is effective client reporting.  It is the principal means by which you could display the value of your agency and the work you are doing in the background

If there is one aspect of outreach emails that is the most difficult to execute but the most effective, it is how hard & relentless the follow-ups are. It is no wonder an average business email needs more than one

One of the biggest challenges of a sales outreach team is to get more effective in their cold email campaigns. It has become extremely difficult to get the emails noticed and opened, let alone to get a response.  It is